Prime Minister Dr. Harini Amarasuriya participated as the Chief Guest in the Sri Lanka Broadcasters’ Symposium 2026, on 11th of November in Colombo.
The two days (11-12th of November ) Symposium organized by the Sri Lanka Broadcasters' Association with the support of the Department of Government Information brings together professionals in the broadcasting sector, representatives of media institutions, technical experts and other stakeholders to exchange knowledge and experiences on current trends, technological advancements, future challenges and emerging opportunities in the broadcasting industry.
Addressing the symposium, the Prime Minister stated that broadcasting has always been about more than simply transmitting information. It connects people, gives expression to diverse perspectives, facilitates public debate and shapes how societies understand themselves and the world.
She noted that the broadcasting industry is undergoing fundamental changes due to the emergence of artificial intelligence, the growing influence of global digital platforms and rapidly changing audience behaviour.
"The use of artificial intelligence in media requires a broader dialogue involving broadcasters, journalists, technology experts, academia, civil society and policymakers. We must ensure that AI is used ethically and responsibly, while recognising that it is not inherently neutral, but shaped by the data, assumptions and social structures on which it is built," the Prime Minister stated.
Emphasising that broadcasting is not merely about communication but also about strengthening media literacy, she highlighted the importance of equipping citizens, particularly younger generations, with the ability to critically understand, evaluate and responsibly engage with media content.
The Prime Minister further noted that developing media literacy is an important objective of the Government's ongoing education reforms. She stressed that the future of broadcasting must be built on public trust, professional responsibility, technological innovation and a strong commitment to serving society.
The occasion was attended by the diplomatic core, media personnel and the members of Broadcasters Guild of Sri Lanka.
