Representatives of two leading giftware and lifestyle companies explored the possibility of finding high-end markets. The program was the second stage of the batik manufacturers development program.The essentials for high-end markets such as design, neatness of waxing, clarity of colours, were presented by the resource persons followed by a question and answer session.
The event also picked 10-15 beneficiaries for the third stage ie design development program which will be implemented in the near future. Batik exporter, Erik Sooriyasena said, "With today's initiative, we begin a long process of linking Lankan batiks with the global market."
The first stage of the program (in consultation with National Craft Council, National Environment Authority, NWP and the Sri Lanka Institute of Textile and Apparel (SLITA) was held in Kurunegala where over 75 batik manufacturers took part.
Actg. Director General of the EDB, Himali Jinadasa also spoke.